Value Chain Model in Starbucks Industry

University:

  • Unit No:
  • Level: High school
  • Pages: 8 / Words 2098
  • Paper Type: Essay
  • Course Code:
  • Downloads: 619
Question :

This assessment will cover following questions:

  • Starbucks is an American multinational chain of coffee. Examine the significance of the value chain Model in Starbucks industry.
  • How Value Chain Model influences the internal environment of Starbucks industry.

 

Answer :
Organization Selected : Starbucks

INTRODUCTION

The growth and development of a business depend on adapting itself to the environment in the functions of the business. This environment is separated into two concepts internal and external surroundings and the business environment is the combination of both these factors. The Internal environment defines the culture, members and various factors in an organization who has the ability to influence the behavior of human resource (Park, Lee and Chae, 2017) . The company which is considered in this report is Starbucks which operates its stores or coffee chain in UK. Moreover, it is going to focus on the value chain model which is proposed by Porter and also examine the internal environment by considering the value chain. Lastly, reflect on the usefulness of the value chain theory in order to understand the internal business environment.