Starting a Business and Role of Innovation In Marketing

University: N/A

  • Unit No: 1
  • Level: High school
  • Pages: 9 / Words 2259
  • Paper Type: Assignment
  • Course Code: BMM3013
  • Downloads: 672
Question :

Some of the main questions in this are like:

  • Give all the ways for the new market research.
  • What are the principles for marketing in case study of EddieStobart company
Answer :
Organization Selected : Eddie Stobart Company

Introduction

The idea that can be utilised for having financial gains which is centred on specific service or product refers business ides. It is formulated in such a way that it addresses the problems which prevails within market, drives in the profit, unique and must be innovative (Baines and et. al, 2017). Entrepreneur tends to start a new business with innovations in their products as this will lead them to generate higher profits. This assignment is based on Eddie Stobart Company which is bringing in innovation within their logistics for being a stronger player within the market and formulates their strong image. They have opted for usage of robotics through which they can have accuracy within their services. This report comprises of business idea, external factors, competition and their target market.